Vijay Sardana Online

Changing face of India Who should get the Credit for this? Yesterday, when I was reading newspaper and watching news channels, it was shocking to see that each and every section of society is going through very turbulent times.   I compiled just one day’s headlines i.e. of May 25 ,   2013.  It was shocking to see the state of preparedness for a country with 1,250 million people.  It questions every aspect of society and our preparedness to these challenges.  Please read Headlines of Saturday, May 25, 2013 were: S.No. Headlines of the News on May 25 th , 2013 Possible causes for these News Headlines 1.         Chhattisgarh Naxal attack : Top state Congress leaders among 25 killed : Top  leaders of Chhattisgarh were killed, another leader V.C. Shukla injured in the attack; State Congress chief Nand Kumar Patel and his son killed, police say Political leaders never focus ...

Should we celebrate  Mother's Day by keeping her kids hungry and deprived? Who is accountable?   Can we do something? Last week, on Mother's Day, I had an opportunity to pass through two the most beautiful and glamorous places of the Mother Earth. They were Cape Town in South Africa and Dubai. Every shopping mall and outlet was selling products to celebrate Mother's Day. No doubt, very noble cause and very important to say Thank you to Mother.  The display or glamour  and cost of gifts were much higher than the average merchandise  in the retail shop. Is Mother's day celebration is only for rich and well to do? Why? Why there was nothing for an average person or poor person to celebrate? Why affordable items are not part of gift culture? Is there any correlation between cost of gift and actual feeling with honesty by which we can say thank you to Mother....

40,000+  Readership from 59 countries Thank you to all of you. Frequent Readers and Visitors from the following countries are on this blog: 1.          Argentina 2.         Australia 3.         Austria 4.         Bangladesh 5.         Belgium 6.         Bhutan 7.         Brazil 8.         Bulgaria 9.         Cambodia 10.      Canada 11.      Chile 12.      China 13.      Columbia 14.      Cote d’lvoire 15.      Denmark 16.      Ethiopia 17.      Fiji 18.  ...

Are you Planning for Sensible Marketing   and  Branding ? Some Learn ings from Fisherman This is designed for all CEOs and Marketing heads and a ll mana gers but presented at CEOs For um for Aquaculture Industry. Hope you will like it... After successful CEOs Conference in Bangkok for Livestock Industry, I was invited to address the CEOs of Aquaculture Industry at Hyderabad , India. Considering the profile of industry and natural strength of aquaculture products, it was important to discuss issues bothering industry leaders.  I tried to present my thoughts in simplified graphic manner because life is not as complicated as we make it. If product is naturally good, consumers are willing to buy a product, market is growing and will remain evergreen, in such  scenario why your products are not able to capture the space , which they deserves.  In my view, answer to such fundamental questions should not be ...